{"id":1869,"date":"2020-07-29T12:46:33","date_gmt":"2020-07-29T10:46:33","guid":{"rendered":"https:\/\/www.sitour.fr\/marketing-experientiel\/"},"modified":"2022-03-29T16:44:35","modified_gmt":"2022-03-29T14:44:35","slug":"experiential-marketing","status":"publish","type":"page","link":"https:\/\/www.sitour.fr\/en\/experiential-marketing\/","title":{"rendered":"Experiential Marketing"},"content":{"rendered":"<p>[vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;50&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;3&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;2&#8243; back_color=&#8221;color-nhtu&#8221; back_image=&#8221;1583&#8243; back_position=&#8221;center top&#8221; overlay_color=&#8221;color-jevc&#8221; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;0&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_custom_heading heading_semantic=&#8221;h1&#8243; text_size=&#8221;h1&#8243; text_weight=&#8221;700&#8243; sub_reduced=&#8221;yes&#8221; css_animation=&#8221;curtain-words&#8221;]Experiential<br \/>\nMarketing[\/vc_custom_heading][vc_column_text css_animation=&#8221;bottom-t-top&#8221; animation_delay=&#8221;200&#8243; el_class=&#8221;h1-subtext&#8221;]Make your customers live a distinctive shopping experience and drive emotion to your sales outlet.[\/vc_column_text][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;60&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_color=&#8221;color-jevc&#8221; overlay_alpha=&#8221;40&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; el_class=&#8221;responsive-container&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;2&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;5&#8243; style=&#8221;dark&#8221; back_color=&#8221;color-155985&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243;][vc_custom_heading text_weight=&#8221;700&#8243; sub_reduced=&#8221;yes&#8221; css_animation=&#8221;curtain-words&#8221;]Specific fittings to guide shoppers[\/vc_custom_heading][vc_column_text css_animation=&#8221;bottom-t-top&#8221;]<\/p>\n<ul>\n<li>Front displays<\/li>\n<li>Banners<\/li>\n<li>POS informatives<\/li>\n<li>Edge bands<\/li>\n<li>Communication for shelves entry<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; 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text_color=&#8221;color-155985&#8243; sub_reduced=&#8221;yes&#8221; css_animation=&#8221;curtain-words&#8221;]Porticos, frames or windows to highlight your products on shelves[\/vc_custom_heading][vc_column_text css_animation=&#8221;bottom-t-top&#8221;]<\/p>\n<ul>\n<li>Modular : height and width-adjustable<\/li>\n<li>Customizable : color, shape, fitting, accessories<\/li>\n<li>Luminous : possibility of built-in lighting<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;60&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_color=&#8221;color-jevc&#8221; overlay_alpha=&#8221;40&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; el_class=&#8221;responsive-container&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;2&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;5&#8243; style=&#8221;dark&#8221; back_color=&#8221;color-155985&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243;][vc_custom_heading text_weight=&#8221;700&#8243; sub_reduced=&#8221;yes&#8221; css_animation=&#8221;curtain-words&#8221;]Specifically customized furniture with a &#8220;boutique&#8221; effect[\/vc_custom_heading][vc_column_text css_animation=&#8221;bottom-t-top&#8221;]<\/p>\n<ul>\n<li>Tailor-made<\/li>\n<li>Multi-material : wood, metal, plastics<\/li>\n<li>With built-in merchandising devices<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;bottom&#8221; gutter_size=&#8221;2&#8243; back_image=&#8221;467&#8243; back_position=&#8221;center top&#8221; 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row_height_percent=&#8221;60&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_color=&#8221;color-jevc&#8221; overlay_alpha=&#8221;40&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; el_class=&#8221;responsive-container&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;2&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;5&#8243; style=&#8221;dark&#8221; back_color=&#8221;color-155985&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243;][vc_custom_heading text_weight=&#8221;700&#8243; sub_reduced=&#8221;yes&#8221; css_animation=&#8221;curtain-words&#8221;]????????????? ??????????[\/vc_custom_heading][vc_column_text css_animation=&#8221;bottom-t-top&#8221;]A culinary and simple markup see tomorrow more attractive that the SITOUR teams realized in ? ?????? and several ???????? :<br \/>\n\u27a1\ufe0f A clearer concept around a new sequentiality built on the texture axis with 5 poles identified!<br \/>\n\u27a1\ufe0f An agile concept around a new sequentiality adapted to the region and the distribution channel.<br \/>\n\u27a1\ufe0f A merchant concept to facilitate purchasing and generate impulse<br \/>\n\u27a1\ufe0f An interactive concept with digital solutions to create more impact<br \/>\n\u27a1\ufe0f A categorical concept to showcase the product universe.[\/vc_column_text][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; 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el_class=&#8221;cta-plaquette__text bleu2-sitour&#8221;]Learn more in our brochure[\/vc_column_text][vc_button button_color=&#8221;color-155985&#8243; size=&#8221;btn-lg&#8221; radius=&#8221;btn-circle&#8221; outline=&#8221;yes&#8221; border_width=&#8221;0&#8243; css_animation=&#8221;bottom-t-top&#8221; el_class=&#8221;download-file download-bu-tray-profile&#8221;]Download[\/vc_button][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;60&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; overlay_color=&#8221;color-jevc&#8221; overlay_alpha=&#8221;40&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; el_class=&#8221;responsive-container&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;2&#8243; override_padding=&#8221;yes&#8221; 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